Heidi Kim

Heidi Kim is a Senior Strategist at BBH NY, where she works with brands to build brand strategies for ad campaigns. While she has worked on a variety of brands across categories such as Consumer Packaged Goods and Retail, she has a specialty in the Financial Services category, having worked across Citi, American Express, and now PayPal. 

In addition to her day job, Heidi is wrapping up her Master of Arts in Clinical Psychology at Teacher’s College at Columbia University, where she is working on her Integrative Project focused on the associations between maladaptive financial behaviors and Attention-Deficit / Hyperactivity Disorder. Her hope is to continue to find opportunities to integrate her studies into her work in advertisin,g to create more inclusive, resonant work for consumers and brands alike.