Recent Articles

Attitudes and Feelings; Capability and Self-Efficacy; and Environment and Cognition.

This year, consumers are taking back control

The 2022 Dynata Quest Awards, and the Quest for the Holy Grail of Research

Dan Foreman meets Irena Hempel about being a refugee from the war in Bosnia. She escaped with her mother and eventually made her way to Germany, fleeing bullets, fires, and crossing rivers, quite a story.

Kim Smouter finds out about the supply ecosystem in market research

Together we can make a positive impact in 2022. Here’s to the future of women!

Unpacking conflict & tensions across consumers' multiple identities

It’s not just a buzzword. AI tools accelerate market research and transform online survey methodologies into forward-thinking insights.

Here are a few highlights the Remesh content team uncovered.

To ensure that AI is deployed ethically and responsibly, market research companies and practitioners require a comprehensive framework that establishes agreed-upon standards.

Increasing brand health and wealth in Indonesia

AI turns qualitative data into numerical representations you can compute with, quantify, and confidently extract patterns from.

(and it’s all down to the P-word)

The realm of social listening and using it to extract digital intelligence to guide decisions and craft strategy.

A playbook for innovation leaders in the CPG/FMCG industry

What does this mean for brands?

Why we need integration

Insights tech is essential, but it’s not the point.

Best practices for crafting a discussion guide that results in effective research.

The differences and similarities between these worlds, and how the relationship between the two is evolving to drive innovation and elevate the industry.