Recent Articles

Dan Foreman meets Irena Hempel about being a refugee from the war in Bosnia. She escaped with her mother and eventually made her way to Germany, fleeing bullets, fires, and crossing rivers, quite a story.

Kim Smouter finds out about the supply ecosystem in market research

Together we can make a positive impact in 2022. Here’s to the future of women!

This year, consumers are taking back control

AI turns qualitative data into numerical representations you can compute with, quantify, and confidently extract patterns from.

Insights tech is essential, but it’s not the point.

(and it’s all down to the P-word)

The Insight250 announces an international panel of over 30 judges to help select the 250 leaders and innovators who will be honoured in the 2022 awards.

The realm of social listening and using it to extract digital intelligence to guide decisions and craft strategy.

Here are a few highlights the Remesh content team uncovered.

What does this mean for brands?

3 Steps toward insights democratisation

A playbook for innovation leaders in the CPG/FMCG industry

Why we need integration

Tech is essential, but it’s not the point

The benefits, challenges, and opportunities social media provides as it continues to evolve in our society.

The differences and similarities between these worlds, and how the relationship between the two is evolving to drive innovation and elevate the industry.

Response biases that cause differences between reported and actual values can be reduced by various measures. However, these are associated with advantages and disadvantages.

Attitudes and Feelings; Capability and Self-Efficacy; and Environment and Cognition.

The industry-leading blog is refreshed to celebrate the ESOMAR 75th Anniversary