Recent articles

2 December
in General

An insider’s perspective on the future of AI and its effects on the Self-serve Research Platforms segment and the insights industry.


29 November
in General

Discover the latest companies who have chosen to join the ESOMAR community as corporate members.


25 November
in General

The $142 bn insights industry – Which sector drives the insights industry’s growth? What challenges did these segments face in 2023?


20 November
in General

A US$ 142 billion insights industry – What has changed since 2022? How ESOMAR’s global survey has adapted to the evolving realities of the industry?


20 November

Brand experience (BX) and customer experience (CX) reflect the emotions consumers feel with your brand, influencing their perceptions, reviews, and loyalty.