Hot Topics

Read the stories describing what's the current burning issues impacting insights and analytics.

17 May

Unveiling the power of domestic clients: witness the remarkable pandemic recovery driven by domestic demand as clients shape success and budgets while exploring regional variations and shifting trends in major sectors of the market research landscape.


4 May

Millennials, a generation often criticised, have now become parents and are breaking away from traditional parenting norms.


20 April

2021 had been an incredible year for investment into the insights and marketing analytics sector – over $9 billion in one single year. Surely the market would have to take a rest in 2022?


23 March

Ultimately, it is truly about our relationship to work, and the kind of company one wants to join, build or lead.


16 March

The biggest consumer trends of the year


22 February

And its implications for a multicultural community.


15 February

Why cooperation and negotiation are crucial to get the UK back on its feet


30 January

Tech-enabled research is here to stay, will continue to grow and will continue to revolutionise our industry


13 December 2022

Today, many organisations are demanding more from insights and expecting them to evolve into foresight that can drive predictions and help the company adopt a future-focused approach.


29 November 2022

How to identify opportunities to build competitive advantages and how insights themselves serve as an advantage to propel the success of organisations.


20 October 2022

From researcher to business partner: A new mindset for market researchers to elevate their value proposition


10 October 2022

Supporting business model bravery by innovating customer research


20 September 2022

The importance of market context, categorisation, and the “Lattice of Research”


13 September 2022

How diversity is driving value in market research and beyond.


12 September 2022

How community can alleviate the cost-of-living crisis


5 September 2022

Consumer response to the rising cost-of-living crisis in the Gulf countries


24 August 2022

"Change" is a word that has recently gained wide currency. The only question is whether it is change that has accelerated, or perhaps the narrative of constancy, largely supported by marketing matrices popular in global communication, has crumbled?


18 August 2022

What will consumers do as prices continue to rise?


16 August 2022

Crispin interviews Dr. Parves Khan, CEO at ESOMAR


25 July 2022

IQVIA takes 1st place, the tech-enabled industry continues to grow

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