Opinions

Read the latest thought-provoking opinions and commentaries on insights and analytics and the world around it.

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24 January 6 min read
Thanks 2022
17 January 6 min read
9 November 2022 5 min read
12 January

Stay tuned for another 12 months of valuable and engaging content from our contributors and us


13 October 2022

Highlights from the ESOMAR Congress 2022 in Toronto


We got there!

6 min read
12 October 2022

Now how do we stay there?


9 September 2022

Servant leadership has been shown time and again to be the long-term road to sustained success.


What if

7 min read
22 August 2022

Editorial on the ESOMAR Congress 2022


1 August 2022

The death of evidence?


20 June 2022

Dan Foreman meets Irena Hempel about being a refugee from the war in Bosnia. She escaped with her mother and eventually made her way to Germany, fleeing bullets, fires, and crossing rivers, quite a story.


6 May 2022

Highlights of the IIEX conference in Austin, Texas


28 April 2022

As valid today as they were in 1916


21 April 2022

(and it’s all down to the P-word)


16 March 2022

Sales and market research – how do they rub along together, if at all?


11 February 2022

Our role in providing impactful insights to business issues


20 January 2022

A plea for storytelling


17 December 2021

ESOMAR presents in its 2021 IMDI ranking the countries with the most developed insights industry


22 October 2021

Do standards and ethics which are so important to us inside our professional lives, extend outside those lives?