Congress 2023 AI Arcade Stage
5 January 2024
Authors
Iliya Hull
Freely available videos from the Congerss 2023 in Amsterdam
Day one:

Cheats & Magicians

Building a Culture of Creative Effectiveness by WARC

Culture and History as Big Data blind spots: A Case Study from South Africa

Combatting Survey Fraud: How AI is being use to game surveys

Driving and Optimizing for Impulse Purchases on eGrocery

ESOMAR: Membership Value and Future Direction

North America Meet Up: Connection for Impact

How Alpro revamped its pack designs by colour science & predictive intelligence

Rapid Fire Chat with SimilarWeb

Revolutionise your Marketing Strategy with AI

Solving Market Research Challenges: Zoho's Impact on Survey Based Research

Sustainable ESOMAR

Understanding the Evolving Insights Industry

Unveiling the Dynata RISE Awards

How to maximise occasion opportunities for your brand in 2024 and beyond

3 Killer Questions to Ask your Research Partner
Day two:

Client-centric AI solutions: A panel discussion

Effectively connecting with Gen Z on TikTok: How to do it

Empowering Danone's innovation pipeline through Search Analytics

Ending packaged water one insight at a time

Future of experiences for human engagement

Humans and machines: The synergy of AI and human expertise in future market research

Client-centric AI solutions: A panel discussion

Online research trends in the Middle East

The Choice Factory with Richard Shotton

The revolution in audience attention measurement

Unlocking travel's new frontier: AI powered dream destination bookings

Women's perspective on uniting humans and technology in research

Write to include: How inclusive language can get you better responses
Day three:

Bias, AI, and the ICC ESOMAR Code: Is a virtuous cycle possible

From design to data: Empowering marketers with interactive online forms

How to survive AI: the skills we need to stay relevant

Robotics in AgTech: Collaborating with robots to create healthy food from a biodiverse environment

TapTapKaboom: Live NFT creation

The foundation of the circular economy relies on 360° Data Traceability

Using Figma to build custom forms and surveys
Iliya Hull
Senior Marketing and Community Coordinator at ESOMARIliya is the Senior Marketing and Community coordinator here at ESOMAR. An avid traveller, he enjoys exploring the nooks and crannies of different cultures and when all of that becomes too much, can be found getting lost in the mountains or wiping out in a wave.
Born in Russia, raised in England and now working in the Netherlands, Iliya uses his multicultural background to influence, inspire and inform his marketing role to help create a better connected global ESOMAR community.
ESOMAR Staff
ESOMAR