Kristie Boland

With nearly two decades serving as a healthcare market researcher and applied psychologist, I champion the use of innovative methods like cognitive ergonomics and behavioral economics to uncover deeper human insights. A strategic thought partner, I help teams challenge boundaries and bias for action, translating complex data into tactical interventions designed to drive authentic behavior change. I’m particularly passionate about Rare Diseases, for which I founded various Centers of Excellence and activation frameworks, having received best-in-class industry recognition. From exploratory assessments to drivers/barriers research and campaign communications, I blend science and creativity to help our partners launch compassionate, innovative, human-centered brands.