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Mary Kyriakidi

Global Thought Leader at Kantar

Mary Kyriakidi is a Global Thought Leader at Kantar, where she spearheads the company's brand guidance agenda, blending cutting-edge research with data-driven insights to shape the future of marketing effectiveness.

Kantar
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The shield of Pricing Power: why strong brands don’t blink at inflation

7 min read
2 July
in Hot Topics
by Mary Kyriakidi

The secret behind brands that grow margins while others cut prices.

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