Gina Westbrook

Gina is a Research Director at Euromonitor International with a focus on Consumer Trends. Based in London she has more than 35 years of experience in the industry. ​

Gina started her career as Editorial Director and moved to a strategic role in 2004, testing new editorial concepts that alert companies to global trends influencing consumer markets.​

Her research offers insight into changing market conditions and consumer behaviour and the opportunities and challenges that companies should consider in order to maintain a competitive advantage.