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Rodolphe Barrere

CEO and Co-Founder at Potloc

Rodolphe Barrere, CEO and Co-Founder, Potloc

Listed on the 2021 Forbes’ Under 30 list of leaders to watch in the tech space, Rodolphe Barrere is the CEO and Co-Founder of Potloc, an innovative tech firm focused on new ways to extract consumer insights. As a leader in Consumer Research who collaborates with world-class brands and researchers to help them make better-informed business decisions, Rodolphe is driving a new methodology that uses social networks and geotargeting technology to access the right respondents and extract accurate insights from any consumer group. At Potloc, Rodolphe has raised in excess of US$ 20 million with Canadian and international VCs and manages four offices across Europe and North America. Rodolphe has worked for the LVMH Group in Paris and New York, holds a trilingual BBA in Marketing and Entrepreneurship from HEC Montreal, and is regularly invited as a guest speaker to share his expertise on Consumer Research and Entrepreneurship.

2 February 2022
in General

Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023