ESOMAR is once again delighted to present its global compilation and ranking of the largest companies providing market research, data, analytics and reporting services.
ESOMAR’s collaborator Jackie Rousseau-Anderson interviews Pål Malmros, partner at Verdane about what elements make the insights industry interesting for investors.
ESOMAR presents in its 2021 IMDI ranking the countries with the most developed insights industry
Perspectives on pricing for insights and analytics projects with Lisa Wilding-Brown.
Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023
Turbulence in European insights during the pandemic, tempered by the tech-enabled industry
8 lessons learned from the pandemic in the Market Research, Data and Insights Industry.
Forsta: The fusion of sources and methods in the Insights Industry (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)
Seven “dummy” projects to describe the pricing mechanism within the Market Research Industry.
What makes investment in the Insights Industry interesting (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)
How to solve the excessive complexity of the Insights profession?
How has the pandemic reshaped the industry requiring us to reformulate its value points
Up to 22 out of 37 European countries registered a double-digit absolute growth rate during 2021.
The turnover left untapped in the past two years, may well haunt the industry for longer.
Positive regional growth, but sufficient?