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Sanaya Sinha

Lead Insight & Design Strategy at Quantum Consumer Solutions

Sanaya is an experienced qualitative and quantitative researcher with data science skills. At Quantum, her work has spanned a range of categories including FMCG, nutrition, personal care, and technology.

She has also worked in the development and policy research sectors, with a focus on sanitation, adolescent health, nutrition, and public finance.

1 June 2023

This article acknowledges the leaps AI has made for our industry but also highlights the pitfalls of distancing ourselves from the people we seek to understand.

10 March 2022

What does this mean for brands?