Insight250

Creating an industry action plan to address climate issues

The importance of innovation and leadership in insights technology

Transitioning to employee-owned business models to incent and empower your workforce.

Unique perspectives on a spectrum of topics impacting research and insights, from innovation and leadership to trust and disruption.

Sage advice from leaders and legends across the market research, consumer insights and data-driven marketing sectors.

Monica discusses her perspective on how research and insights impact the consumer packaged goods industry with both products and consumers and specifically how market research is evolving to help food and beverage brands align with the needs of consumers.

Vinay and Crispin Beale present a deep discussion on the expanding impact of insights on the relationship between consumers, products, and brands and how technology advancements are elevating the role of market research.

The Insight250 series showcases exceptional professionals and this time, Crispin spoke with Marco Baldocchi about the fascinating neural mechanisms behind consumer decision-making.

This edition features James Endersby, CEO of Opinium, Chair of the UK’s Market Research Society (MRS), Founder of Significant Insights and pioneer of the Global 30 Under 30 awards.

Insight250 recently commissioned a study of insight experts and innovators, asking them a series of questions about where they currently see the state of insights in terms of technology, personnel, expertise, and impact and where they predict it will go.

Our discussion revolves around the opportunities, advancements, challenges and threats that AI presents to the market research industry and how it impacts the efficiency and efficacy of insights, both positively and negatively.

The fourth annual global award features leaders driving innovation across consumer insights, market research, and data-driven marketing.

Winners of the 2024 Insight250 were announced this past September - you can see the full list of Winners at Insight250.com. This edition features Stephan Gans, Senior Vice President and Chief Consumer Insights & Analytics Officer for PepsiCo.

This edition features Richard Colwell, CEO of Red C Research & Marketing, which supports blue-chip brands with insights. He is also ESOMAR’s Country Representative for Ireland and Executive Vice President of the Worldwide Independent Network (WIN).

This edition features Sarah Ashley. Sarah delivers insights on markets and consumers for Google's EMEA operations, with a focus on Google Ads. Previously she served in research, brand and insight roles for Truth Consulting, Kantar and Landar Associates.

This edition highlights Litthya Baez, US Portfolio Lead for Consumer Insights at Haleon, who drives growth for health and wellness brands with over 20 years of experience in marketing and analytics.

This edition features Sheryl Brie, Senior Vice President at Behaviorally, where she leads research on consumer decision-making.