Insight250
The Insight250 spotlights and celebrates 250 of the world’s premier leaders and innovators in market research, consumer insights and data-driven marketing.
Part of the Insight from the Insight250 series. Kristin Luck, ESOMAR President is interviewed by Crispin Beale.
Learn about the importance of humour when it comes to leadership and decision making.
The importance of ethics
9 min readLearn about the impact of ethics on marketing, insights and market research
Sir Martin Sorrell, Executive Chairman, S4 Capital Scott Spirit, Chief Growth Officer, S4 Capital
Second part of a conversation with two individuals who are disrupting the creative advertising space through insight and innovation: Sir Martin Sorrell, Executive Chairman of S4 Capital and Scott Spirit, its Chief Growth Officer.
The importance of Diversity & Inclusion
11 min readJan Gooding,President of the Market Research Society, Executive Committee Member of Women in Advertising London and a Fellow of the Marketing Society
The impact of colour
8 min readWim Hamaekers, who is the founder of One Inch Whale, serves as the Managing Director of Thin Slicing and is the Belgium Representative for ESOMAR.
Communicating insight with impact
15 min readIndustry experts Michelle Gansle, Vanessa Oshima, and Lucy Davison provide you their powerful perspectives on how to make an impact through insights and deliver insights.
This edition features the powerhouse and expert in market research and polling, Ben Page, Global Chief Executive Officer of IPSOS
The evolution of electric vehicles
7 min readDan Hall, Vice President of Auto Pacific provides his powerful perspective on the impact and evolution of electric vehicles (EV) on the automotive industry.
2022 Top tips (part 1)
9 min readAs 2021 comes to a close it is an ideal time to review the sage advice from the ‘Insights from the Insight250’ series
2022 Top tips (part 2)
8 min readAs promised last week, here's a second article highlighting some of the top-tips from the interviews in 2021
Maximising the potential of data
8 min readAn expert perspective on the impact of data on engaging audiences and driving customer and employee experiences
The importance of flexible working
18 min readTwo leading experts focus on enhancing the productivity and culture of their operations
Winners
9 min readAs 2022 gets started, the second edition of the Insight250 awards will soon enter the judging stage.
The importance of advanced analytics
8 min readThis edition features an expert in market research and advanced analytics.
The Insight250 announces an international panel of over 30 judges to help select the 250 leaders and innovators who will be honoured in the 2022 awards.
The realm of social listening and using it to extract digital intelligence to guide decisions and craft strategy.
The Judges' Perspective
10 min readWhat makes an Insight250 Winner
The judge's perspective - part 2
9 min readCrispin sits down with several Insights250 judges to get their thoughts and perspectives on a few different topics around the award