Recent Articles

Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.

Filtered by: International Women's Day 2024 Clear
8 March

Embracing the unexpected: my career journey from Data Dread to Data Empathy


8 March

"It took me about 30 years to admit that there is a place for feminists or female quotas in business."


8 March

Curious at heart, from a very young age, I was intrigued by how local brands in my country connected with the people and managed to touch their hearts with their actions.


8 March

As a woman deeply entrenched in the world of Market Research and Insights, my journey has been one of constant learning, growth, and impactful contributions


8 March

Think big about yourself and surround yourself with people who think even bigger about you.


8 March

My journey through the world of Market Research: Lessons, challenges, and triumphs


8 March

Like many professionals in this industry, I arrived here by accident rather than design.


8 March

More than three decades ago, I started working in the market research industry, in the most exciting times of the industry, as the ‘pen & paper’ data collection started to be replaced by more advanced techniques like CATI and CAPI.