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John Bird

Executive Vice President at Infotools

John Bird currently serves as an Executive Vice President for Infotools (www.infotools.com). His experience spans B2B and B2C work and he has conducted research programs in over 70 countries. He is focused on fueling curiosity and moving clients from three ring binders and “death by PowerPoint” to Infotools Harmoni, a SaaS data design, investigation and reporting platform.

6 February
in General

A typical market research project includes several stages, and focusing on data quality during each of these is, of course, critical.


19 September 2023
in General

Market researchers face demands for speed, quality, and cost-efficiency, leading to technology-driven changes in the industry. But what can we do to stay competitive?


9 March 2023

There are risks and there are rewards when you invest in market research technology. Here are a few ways to choose the solution that will have the biggest impact on your business.


24 October 2022

Business intelligence platforms in a market research world


17 October 2022

Business intelligence platforms in a market research world