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Build an insights engine that powers your organization forward.

Infotools is an award-winning software and services provider for market research and insight teams. Established in 1990, and with a presence in the US, Europe, and New Zealand, we work with some of the world’s best-known brands, including Coca-Cola, Orange, Samsung, Visa, and Mondelez. Our powerful cloud-based software platform, Harmoni, is purpose-built for market research data. Harmoni is a true' data-to-decision-making' solution from data processing to analysis, reporting, visualization, dashboards, distribution, and data alerts. With three decades of experience partnering with corporate insights teams, we have data experts who can help you with insights discovery, analysis, visualization and reporting. We don't do data collection – but once you have your data, we can help you see it differently and make it easy for you to find and share compelling insights that inspire decision-makers to take action.

6 February
in General

A typical market research project includes several stages, and focusing on data quality during each of these is, of course, critical.

19 September 2023
in General

Market researchers face demands for speed, quality, and cost-efficiency, leading to technology-driven changes in the industry. But what can we do to stay competitive?

9 March 2023

There are risks and there are rewards when you invest in market research technology. Here are a few ways to choose the solution that will have the biggest impact on your business.

24 October 2022

Business intelligence platforms in a market research world

17 October 2022

Business intelligence platforms in a market research world

27 June 2022
in General

How market research can help to give a voice to underserved populations and provide insights that will champion sustainable initiatives in a wide range of countries and situations.