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Katie O'Connor

Head of research solutions at Zappi

Katie O’Connor is an experienced market researcher, curating insights to help brands create brands, products, and ads that people love. She’s deeply curious about consumer behavior and loves to share this knowledge and insight with brands. As the Head of Research Solutions at Zappi, Katie works with leading CPG and QSR companies to develop digital research solutions that accelerate insights and help brands make better, more human-centred decisions.

Advertorial Series
25 February

Join PepsiCo, Lucy, and Zappi in this follow up to the first in the series: “PepsiCo’s Quest to Democratize Knowledge.”