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Forsta

Stop making decisions in black and white

Behind every customer data point is a person. Behind every business decision is a person. And because every person is unique the first customer we figure out is you. Forsta is the new frontier of customer experience and research technology — a technology company with a difference. The difference is that we collaborate. We listen, we design the solution together. We adapt our market leading experience and research technology to our clients' needs, not the other way around. We exist to inform and inspire the decision makers.

23 January

Market researchers typically spend 80% of their time on data preparation and only 20% on insights and storytelling. This imbalance, even with new tools, stifles innovation and limits transformative insights for businesses.


23 February 2023

Supporting the highest levels of global enterprise complexity


Evolution

5 min read
28 February 2022

Forsta: The fusion of sources and methods in the Insights Industry (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)