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Dynata

Dynata is the world’s largest first-party data company, with a global reach of more than 62 million consumers and business professionals, fully permissioned with billions of verified data points. In a post-cookie world, first-party data has never been more critical to ensure you can maintain the holistic understanding of your customers and their preferences, wants & needs.

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14 October
in General

The 2022 Dynata Quest Awards, and the Quest for the Holy Grail of Research


Advertorial Series
8 September
in General

Respondent engagement has long been the Market Researcher’s quest for the holy grail.


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23 June
in General

Does the naked eye always beat an automated approach?


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7 October 2021
in General

Estimates on the frequency of fraud in insights and analytics vary, from the low teens to as high as 30-40 percent.