AI Trends and Insights
3 min readTo capture the evolving world of Artificial Intelligence (AI), Esomar launched a survey in October of last year to understand its usage and integration across organisations.
Lessons from the Global Prices Study 2025
Two cents on the price of research
5 min readInflation and a strong US Dollar are two big factors to consider when examining the prices reported in the Global Prices Study 2023
The evolution of research methods
5 min readOver two round table sessions, we (a collection of clients and suppliers from a wide range of countries, including Japan and Tunisia) discussed the implications of AI on the evolution of research methods.



