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Jack Miles

Editor in Chief at Research World, Colaborator at Esomar

Jack specialises in quantitative research for international clients across an array of sectors. These studies have led him to work with brands such as Jaguar, Navistar and Volvo. His main research interests are brand research and consumer trends, with a focus on quantitative methods and the use of statistics to derive solid strategic planning for clients.

He has a particular focus on developing creative ad-hoc quantitative methods that use a range of data sources. He can also be found writing papers for a range of well-known publications such as Admap, Huffington Post and Research World.

Outside the office, Jack can be found training in martial arts, in which he holds a 3rd degree black belt in Taekwon-do, and partaking in various endurance sports.

7 October

The Insight Leader’s Playbook also offers a set of less obvious lessons. These aren’t listed in the table of contents, but they are crucial for putting the book’s advice into practice.


6 October
in General

Insight Leaders are more likely to develop a playbook if they know the best practices and how it can help them succeed. Fortunately, best practice for insight success is James and the Insight Management Academy’s remit.


6 October
in General

Hacking the Human Mind is Richard Shotton’s third book. It looks at 17 of the world’s best brands behavioural science secrets.


22 October 2024

“Insights on the Brink” by Brett Townsend and Tim Hoskins encourages insights professionals to transform their work into revenue-generating assets, emphasizing the necessary shifts in mindset, organization, and skills to drive real business impact.


5 July 2024
in General

The more things change, the more they stay the same


6 September 2023
in General

The Best Paper Award celebrates the best paper that presenters have submitted as part of Congress. This year, there’s five nominations. All nominations are supercharged with creative thinking and business impact.


17 August 2023

Supercharge means “to make faster or more powerful.” Supercharge is also the theme for ESOMAR’s 2023 Global Congress, held in Amsterdam 10th-13th of September.


29 March 2023

The Illusion of Choice: 16 1/2 psychological biases that influence what we buy.


28 March 2023

The Illusion of Choice: 16 1/2 psychological biases that influence what we buy.


12 January 2023
in Opinions

Stay tuned for another 12 months of valuable and engaging content from our contributors and us

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