International Jury for the 2025 Insight250 Awards Announced

11 March

Insight250 announces its international panel of 60 judges to help select the winners of the 2025 Insight250 Awards.

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Today, Insight250 announces its international panel of 60 judges to help select the winners of the 2025 Insight250 Awards. The Insight250 Awards champion the profession and connect and celebrate leaders and innovators in market research, consumer insights, and data-driven marketing. For the fifth year running, 250 leaders and innovators will be selected as winners.  The past years’ winners can be seen at insight250.com

The judging panel is an esteemed group of globally recognised industry experts whose vast experience and expertise make them the perfect choice to help select the winners of the 2025 Insight250 Awards.  The panel is again chaired by Mark Langsford, CEO of mTab, and Kristin Luck, Founder of WIRe and Managing Partner of Growgetter.

The judges hail from around two dozen different nations and represent leading enterprises, including Google, Pepsi, Meta, Coca-Cola, Procter & Gamble, Netflix, Unilever, Paramount and Samsung, associations like Insights Association, Market Research Society (MRS) and Market Research Society of India, and agencies like Ipsos, Kantar, Opinium, Purple Audacity and Brain Research. This year 14 new judges, including MRS Chairman James Endersby, Pravin Shekar, Sir Martin Sorrell, Vinay Ahuja, Vijay Raj and Dr Liubov Ruchinskaya were added to the panel, joining the likes of  IPSOS CEO, Ben Page, Insights Association CEO, Melanie Courtright and MRS’s Jane Frost CBE to deal with the rising number of nominations and to ensure the awards continue to be as diverse and inclusive as possible.

We’re thrilled to have an outstanding panel of judges who once again represent a diversity of expertise and experience from around the world and across our profession. These judges are the backbone of Insight250,” explained Mark Langsfeld, Co-chair of the Insight250. “These professionals are critical to ensuring that there is a fantastic representation of the market research and insights industry's accomplishments, innovation, and advancements. It was important to us to add new judges for 2025 to keep the awards as vibrant as possible.” 

Nearly 100 Country Representatives from ESOMAR will again help oversee the nomination and selection process for their nations before the short-listed candidates are provided to the judges. Each judge will serve on a panel for their respective continent to select the honourees from that region.

Insight250 Co-chair Kristin Luck discussed the judging panel, saying: “These experts continue to play a vital role in the Insight250 selection process. Having the ESOMAR Country Representatives oversee nominations in their respective nations ensures that we are reviewing as many leaders and innovators around the globe as possible for consideration so we can celebrate the accomplishments of individuals across our industry and around the globe. It’s fantastic to see so many exceptional insight leaders be part of the Insight250."

The 2025 Insight250 Judges can be seen at Insight250.com/judges and are listed below in alphabetical order (those in bold are newly selected for 2025): 

  • Roland Abold, Managing Director, Infratest, Germany

  • Seyi Adeoye, CEO, Pierrine Consulting, Nigeria

  • Vinay Ahuja, VP Customer Strategy, Analytics & Insights, Switzerland

  • Dangjaithawin Anatachai, COO, INTAGE Thailand, Thailand

  • Sarah Ashley, EMEA Market Insights, Google, United Kingdom

  • Paul Baines, Professor, Leicester University, United Kingdom

  • Nick Baker, Chief Research Officer, Savanta, United Kingdom

  • Sobia Bashir, Director Insights, Experiences & AI, National University, United States

  • Walid Benchama, Global Sr. Director, Shopper & Digital Insights, Coca-Cola, United States

  • Fiona Blades, President & Chief Experience Officer, MESH Experience, United Kingdom

  • Diego Casaravilla, Managing Partner, Fine Research Latin America, Argentina

  • Jackie Chan, Head of Research, Business Messaging, Meta, United States

  • Mitali Chowhan, Director General, Market Research Society of India, India

  • Justine Clements, Consumer Insights Manager, Samsung, Australia

  • Tony Costella, Global Consumer & Market Insights Director, Heineken, Netherlands

  • Melanie Courtright, Chief Executive Officer, Insights Association, United States

  • Arundati Dandapani,Founder, Generation1.ca, Canada

  • Sharmila Das, Chairwoman, Purple Audacity, India

  • James Endersby, Chief Executive Officer, Opinium, United Kingdom

  • Chris Farquar, Managing Partner, Cimigo, Hong Kong

  • Caroline Frankum, Global CEO, Profiles Division, Kantar, United Kingdom

  • Jane Frost, Chief Executive Officer, Market Research Society, United Kingdom

  • Alejandro Garnica, Independent Consultant, girOscOpio, Mexico

  • Marianella Ghiggeri, Senior Insights Manager, Netflix, Brazil

  • Kudazi Guvi, Senior Research & Insights Lead, Standard Bank Group, South Africa

  • Vesna Hajnsek, Senior CMI Manager, L’OCCITANE Group, Switzerland

  • Wim Hamaekers, Founder, One Inch Whale, Belgium

  • Herbert Höckel, Owner & Managing Director, Moweb Research, Germany

  • Tim Hoskins, President, Quester, United States

  • Jennifer Hubber, Chief Client Officer, Head of Ipsos Global Client Organisation, Italy

  • Hana Huntova, Executive Director, SIMAR, Czech Republic

  • Ed Keller, CEO & Executive Director, Keller Advisory Group, United States

  • Umesh Kumar, SVP & Head of International Research, Hansa Research Group, India

  • Christian Kurtz, SVP, Global Streaming & Corporate Insights, Paramount, United States

  • Mark Langsfeld, CEO, mTab, United States

  • Jean-Marc Leger, CEO, Leger, Canada

  • Cherie Leonard, Senior Director, North America Insights, Colgate-Palmolive, United States

  • Tony Li, Head of Market Research, South East Asia, Philip Morris International, Hong Kong

  • Kristin Luck, Managing Partner, Growgetter, United States

  • Mariela Mociulsky, Chief Executive Officer &Founder, Trendsity, Argentina

  • Ritanbara Mundrey, Global Head of Innovation & Insights Dairy, Nestle, Switzerland

  • Eleni Nicholas, Chief Client Officer, Ipsos, United Kingdom

  • Kate Njoroge, Deputy Director of Client Services, 60 Decibels, Kenya

  • Stellah Nyagah, Founder, Smart Reja, Kenya

  • Patricio Pagani, Founder & Lead Puma, Black Puma, Argentina

  • Ben Page, Chief Executive Officer, Ipsos, United Kingdom

  • Nina Pascual, Senior Insights & Analytics Business Partner, FrieslandCampina, Singapore

  • Jennifer Picard, Global Insights Transformation Lead, Opella, France

  • Andrea Rademeyer, CEO, Ask Afrika, South Africa

  • Claire Rainey, Head of Insight, Virgin Media O2, United Kingdom

  • Vijay Raj, Executive Vice President, CMI, Unilever, Singapore

  • Liubov Ruchinskaya, Head of strategy, Analytics & Consumer Planning, Diageo, Amsterdam

  • Zoe Ruffels, Global Head of Consumer Insights, Imperial Brands, United Kingdom

  • Laura Ruvalcaba, CEO, Brain Research, Mexico

  • Pravin Shekar, Kreator-in-Chief, Krea, India

  • Sir Martin Sorrell, Founder & Executive Chairman, United Kingdom, S4 Capital

  • Urpi Torrado, CEO, Datum Internacional, Peru

  • Grace Yu, Senior Marketing Leader, Research & Insight, ANZ Bank, Australia

  • Andy Zhao, President. China Market Research Association, China

Nominations for 2025’s Insight250 are open until 31 March 2025 and can be submitted at Insight250.com/nominate.  Over 1,000 nominations have already been received!  To see past winners or submit a nominee, visit Insight250.com. The Insight250 Winners will be announced in the Summer. 

Thank you again to all our esteemed Judges, and don’t forget to make your nominations now at Insight250.com/nominate. Good luck!

Crispin Beale
Chairman at QuMind, CEO at Insight250, Senior Strategic Advisor at mTab, Group President at Behaviorally

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