Recent Articles

Consumer shopping habits are changing. Devora partnered with Snapchat to explore how augmented reality (AR) can promote sustainability.

Businesses can lead in environmental stewardship by adopting eco-friendly practices. This article will show you how to incorporate eco-conscious strategies into your business framework.

Emmie Heath considers the appeal of small towns when contemplating a move. Understand why they offer unique benefits like cost savings and a more relaxed pace of life.

Climate Asia: World's largest study on people's climate change experiences

Climate Asia: World's largest study on people's climate change experiences

Research on environmental issues facing Indonesia and how to develop awareness of the issue, by BBC News Action.

In a two-part article, we’re going to understand if advertising can be saved from “greenwashing”. The first part will explain what “greenwashing” is and how green claims work.

Can market research help the world embrace a post-growth economy by understanding consumer lives, needs, and diverse economic models while fostering stakeholder engagement?

The shift towards a post-growth economy challenges businesses to prioritise societal contributions over profit accumulation. Are we close to seeing its fruition?

This is the second half of our article on sustainability say-do gap. Part 1 explained why we shouldn’t hold consumers responsible for it. In this second part, we look at where we should focus our efforts.

Those pesky consumers. If only they would really do what they say they will – buy the sustainable product, do the recycling, eat a plant-based diet – we would be able to save the planet, right?

The important work that PepsiCo is doing around sustainability

How can market research improve decision-making and business’s contribution to sustainable development?

Insight and innovation to help brands drive advancements that focus on sustainability while still delivering for the customer

How market research can help to give a voice to underserved populations and provide insights that will champion sustainable initiatives in a wide range of countries and situations.

Do people shop ethically when times are hard?

Driving sustainability and innovations in the APAC market

Creating an industry action plan to address climate issues

Using data and insight to tackle problems for the planet

How brands can embrace pessimism following the COP26 conference in Glasgow