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Crispin Beale

Chairman at QuMind, CEO at Insight250, Senior Strategic Advisor at mTab, Group President at Behaviorally

Crispin Beale is a marketing, data and customer experience expert. Crispin spent over a decade on the Executive Management Board of Chime Communications as Group CEO of leading brands such as Opinion Leader, Brand Democracy, Facts International and Watermelon. Prior to this Crispin held senior marketing and insight roles at BT, Royal Mail Group and Dixons. Crispin originally qualified as a chartered accountant and moved into management consultancy with Coopers & Lybrand (PwC). Crispin has been a Board Director (and Chairman) of the MRS for nearly 20 years and UK ESOMAR Representative for c15 years. As well as being CEO of Insight250, Crispin is currently Group President of Behaviorally with responsibility for the client and commercial teams globally, the Senior Strategic Advisor at mTab and the Chairman of QuMind. Crispin is a passionate advocate for blending human intelligence and technology to deliver innovation and leadership across organisations.

ESOMAR Representative QuMind Insight250 mTab Behaviorally
12 October 2021

Part of the Insight from the Insight250 series. Kristin Luck, ESOMAR President is interviewed by Crispin Beale.

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