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Crispin Beale

Chairman at QuMind, CEO at Insight250, Senior Strategic Advisor at mTab, Group President at Behaviorally

Crispin Beale is a marketing, data and customer experience expert. Crispin spent over a decade on the Executive Management Board of Chime Communications as Group CEO of leading brands such as Opinion Leader, Brand Democracy, Facts International and Watermelon. Prior to this Crispin held senior marketing and insight roles at BT, Royal Mail Group and Dixons. Crispin originally qualified as a chartered accountant and moved into management consultancy with Coopers & Lybrand (PwC). Crispin has been a Board Director (and Chairman) of the MRS for nearly 20 years and UK ESOMAR Representative for c15 years. As well as being CEO of Insight250, Crispin is currently Group President of Behaviorally with responsibility for the client and commercial teams globally, the Senior Strategic Advisor at mTab and the Chairman of QuMind. Crispin is a passionate advocate for blending human intelligence and technology to deliver innovation and leadership across organisations.

ESOMAR Representative QuMind Insight250 mTab Behaviorally
10 May 2022

An assessment of how research strategies and tactics are evolving as markets become more complex and consumers become savvier.


3 May 2022
in General

Two leaders in the market research space with a strong technology focus


12 April 2022
in General

The growing importance of customer service and how it is evolving as consumers become increasingly savvy and markets become increasingly complex.


5 April 2022
in General

Sage advice from leaders and legends across the market research, consumer insights and data-driven marketing sectors.


28 March 2022

Unique perspectives on a spectrum of topics impacting research and insights, from innovation and leadership to trust and disruption.


22 March 2022

Transitioning to employee-owned business models to incent and empower your workforce.


15 March 2022

The importance of innovation and leadership in insights technology


1 March 2022

Creating an industry action plan to address climate issues


22 February 2022

Crispin sits down with several Insights250 judges to get their thoughts and perspectives on a few different topics around the award


15 February 2022

What makes an Insight250 Winner

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