Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Discover the latest companies who have chosen to join the Esomar community as corporate members.
What I Know Now… Jane Fost CBE
9 min readEach month, We Live Context’s Rhiannon Price asks some familiar faces in the MRX world what they have learned about themselves and the industry on their journey so far.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
The $153 bn insights industry – Which sector drives the insights industry’s growth? What challenges did these segments face in 2024?
What I Know Now... Kristin Luck
14 min readEach month, We Live Context’s Rhiannon Price asks some familiar faces in the MRX world what they have learned about themselves and the industry on their journey so far.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
ESOMAR’s Latin American conference finally kicked off to a revitalising start on its 25th anniversary after a four-year hiatus.
Welcome to the future of AI in travel planning! In this session, Mahmoud Yassin, Senior Data Manager at booking.com, takes the stage to discuss the integration of ChatGPT in revolutionizing travel experiences.
North America meet up: Connection for impact
< 1 min readLearn about the upcoming events and partnerships that ESOMAR is engaging in, including TMRE, Online Career Fairs, and collaborations with Wire and the University of Georgia, hosted by Jean-Marc Léger, Bob Birdsell, and Marie Melsheimer.
The more things change, the more they stay the same
Welcome to the authenticity paradox, a weird melancholy space where teary TikToks and “depression room” tours are the new social currency.
Explore how Danone is revolutionizing its innovation pipeline with search research and analytics.
An insider’s perspective on the impact of the issue on the Sample Panel Providers segment and the insights industry.
How Generative AI 2.0 and Digital‑Twin Ecosystems Are Reshaping Decision‑Making
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
In today’s fast-changing world, adaptation is more than alignment; it is a competitive advantage. This article explores strategic adaptation and the role of insights in facilitating it.
Delve into the impact of technology on research speed versus quality, emphasizing the risk of short-term gains neglecting long-term effects.