Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
A threat to the industry?
7 min readThe internalisation of the insights function
These two regions,continue in their struggle
Positive regional growth, but sufficient?
The turnover left untapped in the past two years, may well haunt the industry for longer.
Up to 22 out of 37 European countries registered a double-digit absolute growth rate during 2021.
The roller coaster which began in 2020 with the propagation of an invisible enemy – the SARS-CoV-2 virus – continued into 2021
What’s the lever for growth nowadays?
8 min readHow has the pandemic reshaped the industry requiring us to reformulate its value points
Is the insights industry too complex?
6 min readHow to solve the excessive complexity of the Insights profession?
What makes for interesting investment
5 min readWhat makes investment in the Insights Industry interesting (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)
Insights into Africa and the Middle East
4 min readShy recovery after strong pandemic impact
Seven “dummy” projects to describe the pricing mechanism within the Market Research Industry.
The insights industry in Latin America
5 min readA strong recovery in 2021, but was it enough?
Evolution
5 min readForsta: The fusion of sources and methods in the Insights Industry (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)
Insights in Asia Pacific
5 min readDifferent reactions to the pandemic
8 lessons learned from the pandemic in the Market Research, Data and Insights Industry.
The industry in Europe
5 min readTurbulence in European insights during the pandemic, tempered by the tech-enabled industry
Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023
…What now? Pricing insights
9 min readPerspectives on pricing for insights and analytics projects with Lisa Wilding-Brown.
ESOMAR presents in its 2021 IMDI ranking the countries with the most developed insights industry
ESOMAR’s collaborator Jackie Rousseau-Anderson interviews Pål Malmros, partner at Verdane about what elements make the insights industry interesting for investors.