Recent Articles

Read the series of articles written by incredible women for International Women's Week!

This presentation will highlight some examples and case studies where connecting applications and data allow us to supercharge processes.

Discover the latest companies who have chosen to join the ESOMAR community as corporate members.

Indian consumers have diverse views on sustainability. This research aims to help brands in Urban India understand the factors influencing sustainable product purchases and identify challenges and opportunities.

Gustavo Alvarez discusses the role market research plays in the food and nutrition industry across Latin America, how insight innovations are impacting the industry and how brands effectively connect with consumers.

Since COVID-19, there’s been a dramatic shift in consumers’ mindsets globally towards healthier lifestyle habits.

Join our speakers as they identify these critical lessons and what to consider for the future of market research.

As one researcher portentously said to me recently – “What if I don’t want to be a prompt engineer?”

This analysis examines why the US prolonged the Pandemic and the implications for the future

We are the chefs. Data are our ingredients.

There is a greater need to get the right data and insights faster for global brands and researchers alike

Delve into the leadership secrets of James Sallows as he discusses the power of trust, transparency, and building advocacy to leave a lasting impact in the industry.

Part Three: Understanding habitual and deliberate consumer decision behaviour

Part of the Insight from the Insight250 series. Kristin Luck, ESOMAR President is interviewed by Crispin Beale.

Step 2 – The company location from the point of view of consumers and employees

What can we learn from the observed mergers and aquisitions activity?

As promised last week, here's a second article highlighting some of the top-tips from the interviews in 2021

Download quantilope’s full guide to learn more

Brand ‘moo-vers‘ and shakers

Using augmented reality to delve into consumer insights