Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
Omicron
5 min readWe need about 50,000 Omicron cases + 21 days of tracking to draw conclusions.
With industry's growth on the rise, some countries are struggling to keep pace.
What’s the lever for growth nowadays?
8 min readHow has the pandemic reshaped the industry requiring us to reformulate its value points
The fastest-growing insights globally. What are the growth drivers of the Asia Pacific region?
Observations and takeaways from the AI Forum
Principles over pragmatism?
3 min readWhy cooperation and negotiation are crucial to get the UK back on its feet
What can and can't tech do? Some may see stars and others Orion
The insights function has shifted, with nearly half of research projects now conducted internally. In Latin America, businesses grapple with effectively leveraging AI for insights generation, underscoring the growing importance of partnerships.
Part of the Insight from the Insight250 series. Kristin Luck, ESOMAR President is interviewed by Crispin Beale.
Expecting the worst
6 min readHow brands can embrace pessimism following the COP26 conference in Glasgow
The impact of colour
8 min readWim Hamaekers, who is the founder of One Inch Whale, serves as the Managing Director of Thin Slicing and is the Belgium Representative for ESOMAR.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
The 2022 Insight250 Winners list features innovators and leaders from 46 nations spanning six continents.
Ethical brands in pandemic times
6 min readStep 3 – The workspace environment and atmosphere
The state of the consumer in 2022
2 min readThe context for insights and analytics in harnessing the power of artificial intelligence in 2022
Facebook’s new parent company name and logo, Meta
Imagination
5 min readThe future of insights



















