Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Social media in healthcare
8 min readHealthcare industry professionals actively wanted to stay on top of social media to participate with patients and caregivers on various medical topics.
Here are a few highlights the Remesh content team uncovered.
The evolution of research methods
5 min readOver two round table sessions, we (a collection of clients and suppliers from a wide range of countries, including Japan and Tunisia) discussed the implications of AI on the evolution of research methods.
Downshifting lifestyles
6 min readWhat does this mean for brands?
To effectively gather insights from Generation Z, researchers must embrace innovative methodologies and nuanced approaches that reflect the diverse perspectives and behaviors of this unique cohort.
The evolution of work
7 min readLearn about the past, present, and future of the U.S. workplace through the Connecting Generations article series!
The realm of social listening and using it to extract digital intelligence to guide decisions and craft strategy.
(and it’s all down to the P-word)
The evolution of research
9 min readAn assessment of how research strategies and tactics are evolving as markets become more complex and consumers become savvier.
The future of market research
6 min readFrom researcher to business partner: A new mindset for market researchers to elevate their value proposition
The growing importance of both community and collaboration in the research space and the professional world overall.
A journey for many lifetimes
< 1 min readDan Foreman meets Irena Hempel about being a refugee from the war in Bosnia. She escaped with her mother and eventually made her way to Germany, fleeing bullets, fires, and crossing rivers, quite a story.
Market research vs. UX research
11 min readWhy we need integration
"Change" is a word that has recently gained wide currency. The only question is whether it is change that has accelerated, or perhaps the narrative of constancy, largely supported by marketing matrices popular in global communication, has crumbled?
The state of women in the #MRX workplace
6 min readTogether we can make a positive impact in 2022. Here’s to the future of women!
Respondent experience management Part 1
6 min readHow to be a respondent-centric researcher?
The growing impact of AI on Data & Insights
10 min readAlex Hunt discusses the growing and evolving role of artificial intelligence (AI) in the insights industry, including its impact on approach, methodology, and people.
Behaviour change models
6 min readBehavioural science in quantitative research Part 1
As we embark on the exciting journey of technological progress, we ask ourselves how can we in insights take advantage of AI rather than have it take advantage of us? How much can it amplify our capabilities?
The impact of Insights on entertainment
9 min readThis edition takes an up-close review of the role of insights in the entertainment industry to support the dynamic nature of content development and consumer satisfaction.