Recent Articles

Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.

Filtered by: Popular Clear
28 September 2022

The 2022 Insight250 Winners list features innovators and leaders from 46 nations spanning six continents.


1 June 2022

The right way to innovate


14 January 2022

Review, projections & implications for Q1 2022


13 September 2022

How diversity is driving value in market research and beyond.


Advertorial Series
6 October 2021
in General

Within an online environment, participants are extended the freedom to share ideas and sentiments that they otherwise might not feel comfortable sharing


9 September 2022
in Opinions

Servant leadership has been shown time and again to be the long-term road to sustained success.


17 December 2021
in Opinions

ESOMAR presents in its 2021 IMDI ranking the countries with the most developed insights industry


7 February 2022
in General

Turbulence in European insights during the pandemic, tempered by the tech-enabled industry


10 December 2021

I’d like to say the pandemic ends with humanity learning a valuable lesson in the power to take care of one another.


Evolution

5 min read
28 February 2022
in General

Forsta: The fusion of sources and methods in the Insights Industry (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)


Omicron

5 min read
20 December 2021

We need about 50,000 Omicron cases + 21 days of tracking to draw conclusions.


14 March 2022
in General

Seven “dummy” projects to describe the pricing mechanism within the Market Research Industry.


27 April 2022
in General

Do people shop ethically when times are hard?


4 April 2022

The body care and beauty landscape are likely to retain its dominance in the market, with 53% of the market’s overall growth originating from South Africa.


Advertorial Series
4 November 2021

Learn about how Nestle uncovered pre-market feedback for an ad campaign.


5 January 2022

What can we learn from the observed mergers and aquisitions activity?


19 November 2021

ESOMAR is once again delighted to present its global compilation and ranking of the largest companies providing market research, data, analytics and reporting services.


3 August 2022
in General

Global Lingo, a leading provider of specialist language services, has been announced as ESOMAR’s Official Translation Partner for the ESOMAR Congress 2022.


22 June 2022

How to be a respondent-centric researcher?


8 December 2021
in General

ESOMAR’s collaborator Jackie Rousseau-Anderson interviews Pål Malmros, partner at Verdane about what elements make the insights industry interesting for investors.

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