Hot Topics
Read the stories describing what's the current burning issues impacting insights and analytics.
System 3 and storyhearing
7 min readTell us about your life one year from now.
Imagination
5 min readThe future of insights
Post-COVID healthcare in Latin America
6 min readThe first and most intriguing question we can ask about post-COVID is whether we are already there or not.
COVID-19 December 2021 forecast for the USA
13 min readI’d like to say the pandemic ends with humanity learning a valuable lesson in the power to take care of one another.
Happiness, language, and personality
9 min readSince happiness is such a fundamental concept, it touches all aspects of life including market research.
Everything you want to know about ResTech
15 min readWhat is “research technology” and Why Is It booming? Answers to the questions in the webinar
What is the secret of happiness?
7 min readAsking the world a question
November 14 reforecast due to OSHA rule stay
15 min readTrump Appointees block OSHA testing or vaccination rule, resulting in 35,000 to 45,000 more deaths over the next three months
Ethical brands in pandemic times
6 min readStep 3 – The workspace environment and atmosphere
The importance of Diversity & Inclusion
11 min readJan Gooding,President of the Market Research Society, Executive Committee Member of Women in Advertising London and a Fellow of the Marketing Society
ESOMAR is once again delighted to present its global compilation and ranking of the largest companies providing market research, data, analytics and reporting services.
Second part of a conversation with two individuals who are disrupting the creative advertising space through insight and innovation: Sir Martin Sorrell, Executive Chairman of S4 Capital and Scott Spirit, its Chief Growth Officer.
November 2021 COVID-19 forecast & commentary
24 min readThis analysis examines why the US prolonged the Pandemic and the implications for the future
Sir Martin Sorrell, Executive Chairman, S4 Capital Scott Spirit, Chief Growth Officer, S4 Capital
The human element of connection and service has been a key point of differentiation after the pandemic.
Learn about how Nestle uncovered pre-market feedback for an ad campaign.
Interviewing the World’s Insight Leaders
7 min readInsights from the Insight250: Q&A with Crispin Beale - Mark Harrington
Insight communities – hidden depths
9 min readInsight communities (also known as MROCs) seem to be on a roll, increasingly taking centre stage in many research designs. Find out why.
Pivot to minimalism....?
Do standards and ethics which are so important to us inside our professional lives, extend outside those lives?