Discover the importance of embracing AI in a rapidly evolving industry and the benefits of incorporating colour theory from the beginning of your product development process.
AI is fast becoming a driving force in the market research and insights industry.
Unlocking AI's true potential while protecting the industry.
Maria Bruder, a Senior Researcher with the BBC World Service, discussed a groundbreaking research project aiming to bridge the gender gap in news consumption.
We explore the future of surveys in research and the role of AI with Florian Myter, the co-founder of Weavely.
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
How AI affects your day to day
2 min readIn this podcast we delve into how AI is transforming the way we plan our travels, creating more personalised and inclusive experiences.
The Global Insights Overview
3 min readIn the latest episode of ESOMAR's Talking Insights podcast, the ESOMAR Intelligence Unit unveils the Global Insights Overview, providing key insights for market research professionals.
From sunset views to illuminated rooms, Congress in Amsterdam left us with anticipation of what's to come.
The ESOMAR Congress 2023 brought together industry giants to discuss market research and analytics, focusing on AI, sustainability, and diverse research methodologies