Recent Articles

Attitudes and Feelings; Capability and Self-Efficacy; and Environment and Cognition.

This year, consumers are taking back control

The 2022 Dynata Quest Awards, and the Quest for the Holy Grail of Research

The Illusion of Choice: 16 1/2 psychological biases that influence what we buy.

It’s not just a buzzword. AI tools accelerate market research and transform online survey methodologies into forward-thinking insights.

Dan Foreman meets Irena Hempel about being a refugee from the war in Bosnia. She escaped with her mother and eventually made her way to Germany, fleeing bullets, fires, and crossing rivers, quite a story.

To ensure that AI is deployed ethically and responsibly, market research companies and practitioners require a comprehensive framework that establishes agreed-upon standards.

Unpacking conflict & tensions across consumers' multiple identities

Kim Smouter finds out about the supply ecosystem in market research

Together we can make a positive impact in 2022. Here’s to the future of women!

Here are a few highlights the Remesh content team uncovered.

Best practices for crafting a discussion guide that results in effective research.

(and it’s all down to the P-word)

Increasing brand health and wealth in Indonesia

The biggest consumer trends of the year

What does this mean for brands?

AI turns qualitative data into numerical representations you can compute with, quantify, and confidently extract patterns from.

The realm of social listening and using it to extract digital intelligence to guide decisions and craft strategy.

A playbook for innovation leaders in the CPG/FMCG industry

Why we need integration