Recent Articles

Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.

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We got there!

6 min read
12 October 2022
in Opinions

Now how do we stay there?


6 March 2023
in General

This article appeared, in full, in ESOMAR’s Global Market Research 2022 report


3 November 2022

Join our speakers as they identify these critical lessons and what to consider for the future of market research.


Advertorial Series
8 July 2022

All those interested in understanding how to establish procedures in order to maintain data security


30 January 2023

Tech-enabled research is here to stay, will continue to grow and will continue to revolutionise our industry


3 March 2023
in General

I had the pleasure of speaking with Xabier Palacio, Head of the Intelligence Unit at ESOMAR and a well-respected industry expert who will be presenting at the event.


20 October 2022
in General

Discover the latest companies who have chosen to join the ESOMAR community as corporate members.


17 January

Mobile behavioural data is critical in the quest for human understanding - and for businesses seeking to stay ahead of the competition and remain relevant.


18 January 2022

Two leading experts focus on enhancing the productivity and culture of their operations


16 January

In a world where consumers say that they wouldn’t care if 74% of the brands they use disappear and feel that less than 27% of brands improve their lives and well-being, the need to bond more closely with consumers is becoming more urgent.


27 April 2023

How research shaped the work of charity, Medical Aid Films, and led to new content that helps young men in Zambia prepare for more engaged fatherhood.


28 December 2021

As 2021 comes to a close it is an ideal time to review the sage advice from the ‘Insights from the Insight250’ series


18 May 2023
in General

There is a greater need to get the right data and insights faster for global brands and researchers alike


13 October 2023

This two part article reviews four waves of evolution in brand building theories and the interrelated changes in brand health measurement methodologies.


16 May 2022
in General

How has the pandemic reshaped the industry requiring us to reformulate its value points


26 May 2023
in General

Discover the latest companies who have chosen to join the ESOMAR community as corporate members.


24 January 2023
in Opinions

Reviewing the top tips of 2022 ( Part 2)


10 March 2023
in General

Read the series of articles written by incredible women for International Women's Week!


Advertorial Series
1 April 2022

Driving sustainability and innovations in the APAC market


Advertorial Popular
10 March 2023
in General

Download quantilope’s full guide to learn more

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