Recent Articles

The global energy landscape is witnessing a remarkable transformation, driven by a surge in renewable energy adoption.

The importance of face-to-face networking and research.

Facebook’s new parent company name and logo, Meta

Wind energy is a key solution for sustainable energy and reducing carbon emissions. The global wind turbine market is expected to exceed USD 325.6 billion by 2034, driven by technology and supportive policies.

The context for insights and analytics in harnessing the power of artificial intelligence in 2022

In this TikTok video presentation, understand why you should care about the platform as well as how to gather, analyse and report the data

The insights function has shifted, with nearly half of research projects now conducted internally. In Latin America, businesses grapple with effectively leveraging AI for insights generation, underscoring the growing importance of partnerships.

Part II: The Inclusion Opportunity is upon us… and it is a key source of future growth for brands.

Learn about the impact of ethics on marketing, insights and market research

ESOMAR’s Global Prices Study 2023 finds that the global median price for social listening projects involving the delivery of data collection, presentation and advanced analytics has been steadily increasing over the years.

Fine Research have delivered 2460 support messages prepared by Latin America healthcare professionals to the Save The Children Humanitarian Response team

A “fireside” chat with PepsiCo’s Sioned Winfield

A typical market research project includes several stages, and focusing on data quality during each of these is, of course, critical.

The 2022 Insight250 Winners list features innovators and leaders from 46 nations spanning six continents.

A recent roundtable discussion delved into the diverse landscape of AI's role in qualitative research, raising a multitude of questions and considerations.

Andrew Cleary shares his views on the advantages and challenges of conducting a random probability sampling project in this extract from the report.

The results of the latest ESOMAR Users and Buyers Global Insights Study show there is much to be positive about in the next 12 months, alongside clear challenges ahead for internal insights teams and their research agency partners.

This article, an excerpt from ESOMAR's Global Market Research 2023 report, explores how project types and study designs are evolving over time and identifies trends that were already growing and have accelerated.

AI will always trend towards the middle. Cultural intelligence is your unfair advantage. Insight should provoke, not pacify. It should rebel, not regress. That’s how you avoid the Coldplay Effect.

Using non-exec roles, technology, and humour in innovation and leadership