Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Climate Asia: World's largest study on people's climate change experiences
Discover the importance of embracing AI in a rapidly evolving industry and the benefits of incorporating colour theory from the beginning of your product development process.
Discover the latest companies who have chosen to join the ESOMAR community as Corporate Members.
Highlights of the IIEX conference in Austin, Texas
Insights against chaos
7 min readthe Beirut explosion
Research on environmental issues facing Indonesia and how to develop awareness of the issue, by BBC News Action.
The timeless five tests of the obvious
5 min readAs valid today as they were in 1916
The case for replacing occasions with context in your insights development.
Leveraging AI for Quantitative Research and Maximizing Researcher Efficiency
The meaning of Servant Leadership
6 min readServant leadership has been shown time and again to be the long-term road to sustained success.
The Data Analytics sector continues to propel the insights industry in Europe.
Consumer behaviour in the era of AI
2 min readIn this episode, we delve into the pressing challenges businesses face in attracting new customers in the post-COVID world.
Respondent experience management Part 2
6 min readHow to be a respondent-centric researcher?
COVID-19 update for the USA
15 min readWe remain in this bimodal pandemic
Can market research help the world embrace a post-growth economy by understanding consumer lives, needs, and diverse economic models while fostering stakeholder engagement?
In today’s interconnected world, collaboration knows no borders. Discover how global partnerships are revolutionizing market research and empowering insights professionals to uncover hidden gems and drive impactful innovation.
The square peg in the round hole? Part 2
5 min readBusiness intelligence platforms in a market research world
The insights industry in Latin America
5 min readA strong recovery in 2021, but was it enough?
Plus ça change…
6 min read“The only constant thing in life is change.” So (apparently) said Heraclitus of Ephesus, a Greek philosopher of about 2,500 years ago.
Making outcomes more meaningful, whilst insights become more valuable and valued.


















