Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Explore the impact of COVID-19 on businesses worldwide and discover strategies for resilience and insights from the REACT study on business adaptation.
Invisible to Invaluable – How research and behaviour change communication is helping increase respect for and dignity of waste pickers in Bengaluru, India: Part 2
Hope as a useful solution or another hyped piece of technology that will eventually fall by the wayside?
AI was once the least exciting subject area in tech. We wanted cyborg pets and robot manservants. What we had was reliable data transfers and more targeted email marketing.
Climate Asia: World's largest study on people's climate change experiences
The square peg in the round hole? Part 2
5 min readBusiness intelligence platforms in a market research world
How to identify opportunities to build competitive advantages and how insights themselves serve as an advantage to propel the success of organisations.
ESOMAR is once again delighted to present its global compilation and ranking of the largest companies providing market research, data, analytics and reporting services.
Discover the importance of embracing AI in a rapidly evolving industry and the benefits of incorporating colour theory from the beginning of your product development process.
Culturally, we’re in a decidedly teenage era. So why do consumers behave in specific ways and buy certain product categories and brands?
An eye-watering nine million adults in the UK are economically inactive. The UK is the only G7 country still with a smaller economy than pre-COVID.
Behavioural economics
6 min readBehavioural science in quantitative research: Part two
Alexa, stop spying on me
6 min readNew research shows that brands need to focus more than ever on earning people’s trust in how they use data.
Respondent experience management Part 2
6 min readHow to be a respondent-centric researcher?
Discover the latest companies who have chosen to join the ESOMAR community as corporate members.
The importance of C-level talent to success
10 min readHow the power of perception, performance, and people can intersect to drive the success of an organisation.
The sudden removal of human contact as we once knew it has thrown up barriers to doing meaningful, focused interaction.
What makes for interesting investment
5 min readWhat makes investment in the Insights Industry interesting (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)
Conscientious costs
4 min readDo people shop ethically when times are hard?
Research on environmental issues facing Indonesia and how to develop awareness of the issue, by BBC News Action.