Recent Articles

Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.

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4 April

The body care and beauty landscape are likely to retain its dominance in the market, with 53% of the market’s overall growth originating from South Africa.


Winners

9 min read
25 January

As 2022 gets started, the second edition of the Insight250 awards will soon enter the judging stage.


14 February
in General

8 lessons learned from the pandemic in the Market Research, Data and Insights Industry.


6 December 2021

The context for insights and analytics in harnessing the power of artificial intelligence in 2022


1 February

This edition features an expert in market research and advanced analytics.


13 December 2021

The first and most intriguing question we can ask about post-COVID is whether we are already there or not.


11 November 2021

This analysis examines why the US prolonged the Pandemic and the implications for the future


18 January

Two leading experts focus on enhancing the productivity and culture of their operations


27 July
in General

Discover the latest companies who have chosen to join the ESOMAR community as corporate members.


4 January

As promised last week, here's a second article highlighting some of the top-tips from the interviews in 2021


18 November 2021

Thanks to automation, data analytics has also become more accessible and cost-effective thanks to automation.


13 April
in General

We are always right!


11 October

Research used to be playful.


6 September

The growing approach of gamification and how brands are using these tactics to attract, engage and motivate consumers


1 December 2021
in General

Change your organisation’s instead


2 November
in General

Discover the latest companies who have chosen to join the ESOMAR community as corporate members.


16 June

Did the pandemic really bring us closer together?


8 June
in General

There are complex factors involved in implementing global segmentations and where they often fall down is in their communication


5 November 2021

The human element of connection and service has been a key point of differentiation after the pandemic.


28 December 2021

As 2021 comes to a close it is an ideal time to review the sage advice from the ‘Insights from the Insight250’ series

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