Recent Articles

Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.

Filtered by: Business Trends Clear
21 May

This article, an excerpt from ESOMAR's Global Market Research 2023 report, explores how project types and study designs are evolving over time and identifies trends that were already growing and have accelerated.


14 May

Internalization in market research is trending, driven by technological advancements, leading to a balance between in- and outsourcing, while strategic insights and foresights remain vital for growth amid increasing demands and resource constraints.


16 April

The paramount concern for software vendors is crafting capabilities that adhere to the diverse spectrum of privacy standards and legislation across the world.


15 April

ESOMAR’s Global Prices Study 2023 finds that the global median price for social listening projects involving the delivery of data collection, presentation and advanced analytics has been steadily increasing over the years.


2 April

The results of the latest ESOMAR Users and Buyers Global Insights Study show there is much to be positive about in the next 12 months, alongside clear challenges ahead for internal insights teams and their research agency partners.


18 December 2023

A favourable wind crosses the region.


25 September 2023

In today’s interconnected world, collaboration knows no borders. Discover how global partnerships are revolutionizing market research and empowering insights professionals to uncover hidden gems and drive impactful innovation.


17 July 2023

When we hear that inflation is high, or the exchange rate is down, or that unemployment is up, we start thinking about the general economic situation. And – more specifically – how it’ll affect our own business.


8 March 2023

Prioritise, Apply, and Create to where it takes your organisation.


30 January 2023

Tech-enabled research is here to stay, will continue to grow and will continue to revolutionise our industry


13 December 2022

Today, many organisations are demanding more from insights and expecting them to evolve into foresight that can drive predictions and help the company adopt a future-focused approach.


29 November 2022

How to identify opportunities to build competitive advantages and how insights themselves serve as an advantage to propel the success of organisations.


20 October 2022

From researcher to business partner: A new mindset for market researchers to elevate their value proposition


10 October 2022

Supporting business model bravery by innovating customer research


20 September 2022

The importance of market context, categorisation, and the “Lattice of Research”


16 August 2022

Crispin interviews Dr. Parves Khan, CEO at ESOMAR


25 July 2022

IQVIA takes 1st place, the tech-enabled industry continues to grow


12 July 2022

The global nature of research and how advancements in technology and methodology are driving change, both good and bad for the industry


5 July 2022

The importance of face-to-face networking and research.


28 June 2022

The return, and importance of face-to-face events in bringing people together and of using awards to celebrate our sector.

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