Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Screens connect us, serving as teachers and giving access to concerts, news, and captivating images, all without distance being a barrier.
This excerpt from ESOMAR’s Global Market Research 2024, known as the “Bible of Market Research,” gives a global overview of the insights industry using data from various sources.
As 2024 ends, experts from WIN highlight challenges like integrating AI and supporting employee well-being, emphasizing lessons learned for the future.
Market researchers may not be technologists, but their ability to implement technology is now career-defining, writes Infotools’ John Bird
Room 101: Marketing jargon to bin
5 min readThere’s so much jargony, and empty noise in marketing. And most large corporates have their own suite of impenetrable acronyms to complicate matters further.
Getting a good night's rest
The timeless five tests of the obvious
5 min readAs valid today as they were in 1916