Recent Articles
Explore the latest contributions from the community published on Research World to inspire and provoke your thinking.
Sandeep Dutta interviews Oana Rengle for Research World
The return, and importance of face-to-face events in bringing people together and of using awards to celebrate our sector.
Do you know how consumers really feel about your brand, communications or category?
This year the application of behavioural science in the UK received a boost from the Financial Conduct Authority (FCA). The regulatory body has been experimenting with behavioural science for a decade to improve outcomes for consumers.
Highlights of the IIEX conference in Austin, Texas
The importance of C-level talent to success
10 min readHow the power of perception, performance, and people can intersect to drive the success of an organisation.
How we can better connect at work
8 min readEvery person has the ability to build more connected, understanding, and empathetic workplaces that are inclusive and support positive experiences for all.
Join PepsiCo, Lucy, and Zappi in this follow up to the first in the series: “PepsiCo’s Quest to Democratize Knowledge.”
Sandeep Dutta interviews Oana Rengle for Research World
The evolution of research
9 min readAn assessment of how research strategies and tactics are evolving as markets become more complex and consumers become savvier.
Insights against chaos
7 min readthe Beirut explosion
The growing importance of both community and collaboration in the research space and the professional world overall.
Alexa, stop spying on me
6 min readNew research shows that brands need to focus more than ever on earning people’s trust in how they use data.
Insight communities – hidden depths
9 min readInsight communities (also known as MROCs) seem to be on a roll, increasingly taking centre stage in many research designs. Find out why.
Making outcomes more meaningful, whilst insights become more valuable and valued.
…What now? Pricing insights
9 min readPerspectives on pricing for insights and analytics projects with Lisa Wilding-Brown.
a 3-part series which will explore key applications of three well-known behaviour change frameworks and models.
The c-word
4 min readIs your brand guilty of community-washing?
What makes for interesting investment
5 min readWhat makes investment in the Insights Industry interesting (Excerpt from the Evolution of the Data, Analytics and Insights Industry, a forecast into 2023)
Global insight perspectives
13 min readUnique perspectives on a spectrum of topics impacting research and insights, from innovation and leadership to trust and disruption.